Celebrity Designer and CEO of Entreprenette, Sarah Shaw, Shares Product Launch Strategies!
Have you ever seen the product you’d dreamed about developing in stores and on TV and thought, “Why didn’t I do that?” The reason is, most likely, that you didn’t have the information and connections to do it......until now!
Here's your opportunity.
I'm spilling the secrets and shortcuts I used to build my million dollar business!
Are you still dreaming about seeing your product in certain stores, in a glossy magazine, or even in the hands of a celebrity? I was in that dreaming stage for a long time before I launched my first handbag line, Sarah Shaw Handbags.
When I started out, I didn’t have a mentor and I made so many naive mistakes. How could I have known? There was no book on how to do it! It takes a lot of courage to decide to make a product that you might have been sitting on for years……or making by hand for friends…….or just staring at something you know you could make better. I put my whole life savings into my first business because I didn't know better. If I'd had someone to show me how to put the funds to work FOR me, I know I would have gotten to my goal faster......it just took me longer!
Check out my handbag in Legally Blonde!
Launching products and starting businesses are things I have done repeatedly and very successfully. After an exciting career as a Hollywood costume supervisor, I launched Sarah Shaw handbags, which were sold in more than 1,200 boutiques and department stores and recognized by InStyle, Oprah, People, Marie Claire and Lucky magazines. Fans of my products include Jennifer Aniston, Jennifer Lopez, Katie Holmes, Courtney Cox, Cameron Diaz, Charlize Theron, Michelle Williams, Kristin Davis, Gwyneth Paltrow and Marcia Gay Harden. My handbags were in Ocean's 11, Americas's Sweetheart and in Legally Blonde. I was even featured on Extra, Access Hollywood and E!
In just one hour on the phone, Sarah gave me clarity in my pricing and bottom line. She gave such great advice and helped me to understand how to price our products competitively. Her instructions are easy to follow and very clear. Our new product launch went off without a hitch. Thank you Sarah!
Angela Jia Kim
I provide private coaching with the goal of shortening your learning curve so that you can bring your product from concept to reality. I provide checklists of what to do and how to do it, plus, align you with manufacturers and all the other sources you need to launch a successful business. I'll teach you specific things you can do to avoid costly mistakes and create products that will be desired by celebrities, your customers, stores and the media.
I want you to be able to make your "big idea" before someone else
beats you to it!
I will give you a roadmap to launching and the GPS to get there.
I originally met Sarah a few years ago when my business was in need of some serious assistance, I felt very fortunate when she walked into my office. Within a few months Sarah helped me create a highly effective action plan which lead me to turn my company around. I have had the incredible good fortune to benefit from the wisdom, insight, profound knowledge/ know-how and vast intelligence of Sarah Shaw. She is without a doubt one of the smartest, most capable and savvy people I have had the honor to work with.
Rachel Abroms
Ask me as many questions as you have. I will be here to help you step-by-step.
Product launching basics?
· I'll show you where to begin.
· I'll help you refine your idea.
· I'll teach you how to research your target market.
· I'll show you how much it will cost to launch your idea.
· I'll create a personalised a step-by-step plan.
· I'll make sure you undersand what all the “lingo” means!
Manufacturing and business guidance?
· I'll show you how to make a prototype.
· I'll help you find a manufacturer.
· I'll teach you how to effectively cost your products.
· I'll teach you all about merchandising and what it means.
· I'll teach you who to hire first.
· I'll show you how to figure out the whole cash flow issue.
Getting into stores and hands of Celebrities?
· I'll teach you how to create catalogs that sell.
· I'll give you free marketing ideas from a bootstrapping gal!
· I'll show you how to get into stores.
· I'll teach you PR basics and how to approach magazines.
· I'll show you how to get your product into the hands of celebrities.
· I'll show you what a celebrity can do for your product.
A little cautious at first, I ultimately made the decision to invest in Sarah Shaw. From day one of her business coaching sessions she removed any doubts I may have had in the beginning. She has absolutely provided a wealth of knowledge and guidance that only comes from first hand business experience. I can confidently say that I am leaps and bounds ahead of where I would have been without her. I look forward to our continued sessions together, and all the possibilities! Cherice David Inner Pieces Gallery
Join me for a 10-week private coaching package and learn everything I know about bringing a product to life. I want to personally walk you though every step you’ll take to get your product made, be gorgeous and something you are proud of!
After completing an assessment packet, I will formulate a personalized strategy plan to move your business to the next level. With my rolodex in hand, I'll connect you to resources and teach you all the secrets you need to know to have a finished tangible product in your hands, in stores and on the shelves making you a return on your investment
I have already experienced what it’s like to see my products in a store, in magazines and on real people.....now it's your turn!
One day in NY, I was in a restaurant bathroom and there was a young woman with one of my bags. I had never seen anyone with one before and wondered where they all went once they left the stores. Here I was standing face to face with someone who had actually BOUGHT one of my bags! I casually asked her where she got it and she said, “The Anthropologie Store in SOHO, but they were sold out last week when my friend went to buy one so you should call around first.” I thanked her and could barely breathe my heart was beating so fast. This was an amazing moment in my life.
**** Course Bonuses! ****
- Customized one-on-one plan
- Recorded calls
- 2 FREE months of the “Ask Sarah” coaching circle (2-60 minute calls per month) Value $300
- Lifetime access to my private on-line community (Value: Priceless)
- Mastermind Connections within the group
- A FREE copy of my Home Study course (Value: $997)
- Preferred access to my celebrity connections
- Brand exposure through my social media team
- FREE access to any bonus calls
10-week private coaching package is $6,000 Click HERE to purchase
I look forward to working with you to bring your product to life!
